Dr. Shaon Sen is an Assistant Professor in the Area of Marketing, at IMT Hyderabad. He has a Ph.D. under the prestigious Dr. TMA Pai Scholarship, in the Area of Marketing with a focus on Consumersâ€™ Impulse Buying from Manipal Academy of Higher Education, Manipal, India. During the tenure of his Doctoral Studies, he has Authored three Research Articles as First Author in Scopus Indexed, ABDC Listed Peer Reviewed Journals. He also holds a Post Graduate Diploma in Management (P.G.D.M.) from Institute For Financial Management And Research, Chennai, India (Presently, IFMR GSB, Sri City, India). Prior, he completed his Bachelorâ€™s study as a Bachelor Of Technology (B.Tech) from Camellia Institute Of Technology, West Bengal University Of Technology, Kolkata, India.