Prof. Dhananjay Singh

Prof. Dhananjay Singh

Assistant Professor – Marketing & Chairperson – Admissions
  • Pursuing Ph.D. from Osmania University (O.U.)
  • MBA from Osmania University (O.U.)
  • B.Sc. from Osmania University (O.U.)
  • Diploma Program from ISTD
  • Marketing Strategy
  • Rural Marketing
  • Sales and Distribution
  • Services Marketing
  • Family Business Governance.

Contact Details:040 30461651

Prof. Dhananjay Singh is an academician with 14 years of post-graduate level teaching experience who loves teaching, training, research, and consulting in that order. Prof. Singh wants to be reckoned as a management thinker of consequence. Prior to Joining IMT Hyderabad, he was an Assistant Professor at School of Business, Alliance University Bangalore from March 2011 to March 2013. He was a consultant with Family Business Academy (FBA) Jeddah, Saudi Arabia from January 2006 to July 2007. At FBA, he was part of the consulting team involved in developing family manuals (a tool for family and business interaction), and conducting workshops on governance issue in family businesses for family business houses in Saudi Arabia.

Prof. Singh is registered for his Osmania University, Hyderabad. His area of study is rural distribution of fast moving consumer goods in Andhra Pradesh. He has completed his M.B.A. (Marketing) from Osmania University and Diploma in Training and Development from ISTD New Delhi.

Teaching philosophy: The man who can make hard things easy is the educator. He who dares to teach must never cease to learn. Learning is not a spectator sport. The teacher and the taught co-create knowledge in a class.

  • Singh, Dhananjay (2012). Global financial crisis: Positives for India. In Mathur, Gautham (Ed.), Global Economic Crisis: The Strategic Way Out (pp. 19-29). Excel Publishers.
  • Authored an article titled “Advertainment: A promotion tool” published in February 2010 issue of Global CEO (ICFAI University Press).
  • Authored an article titled “Succession planning for family business continuity” published in August 2009 issue of Global CEO (ICFAI University Press).
  • Reviewed eight books in the areas of strategy and marketing. All the book reviews are published in different issues of Best Book (A magazine of ICFAI University Press).
  • A case study presentation titled “Indian Premier League: Anything but Cricket” at Dhruva International Case Writing Competition on 22/12/2012.
  • Co-authored a paper titled “Information Technology and Rural Reach – A Study of Life Insurance Sector in India” at the 13th Annual Global Information Technology Management Association (GITMA) Conference organized by Alliance University, Bangalore (June 17-19, 2012).
  • Presented a paper titled “Indian-born CEOs at MNCs: Managerial Acumen or Market Necessity” at the National HR Conference organized by SDMIMD Mysore (December 16-17, 2011).
  • Contributed a paper titled “Reaching out to Rural Consumers: A Study of FMCG Sector” at the National Conference on Futuristic Trends in Management organized by Dr.B.V.Raju Institute of Technology, Hyderabad (September 9-11, 2011).
  • Presented a paper titled “Institutionalizing Family Business Governance: Preserving Family Business Legacy” at the 2nd IASBE Asia Region conference organized by Alliance University, Bangalore (July 16-17, 2011).
  • Presented a case titled “Community development initiatives of Saudi German Hospitals, Jeddah” at the Islamic Development Bank Conference, Jeddah (January 2007).
  • Contributed a paper titled “Entrepreneurship and Family Business” at the Entrepreneurship 2K conference organized by HCT Abu Dhabi and MIT Solan at Jumeriah Beach, Dubai (September 2006).
  • Contributed as a resource person to the Executive Development Programs, Faculty Development Programs, and Student Development Programs conducted by Promotions Development Department at ICFAI Foundation for Higher Education (IFHE) Hyderabad at various places in India.
  • Contributed as a resource person to the workshop on “communication and conflict in family businesses for family business owners” at Family Business Academy, Jeddah, Saudi Arabia in October 2006.

Consulting Assignments

  • Part of a team that drafted family manuals (a tool for family and business interaction) for three family business houses in Saudi Arabia.